- Do nothing. Because your web page is a lengthy piece of written content, Google will have more text to crawl – so eventually, it will rank your page above the video results.
- Delete the written content, and replace it with a video version of that content on the same URL. Because Google is serving up mostly videos on page 1 for this particular topic, the written content doesn’t have a place.
- Create a video about that topic, and add it to your existing written page. Because Google is serving up mostly videos on page one for this particular topic, you’ll want to have a video in there – but that doesn’t mean having written content to supplement it won’t help.
All companies can benefit from site links rich snippets. A company with a large website, recognizable brand, and high search traffic. A company with a