Question:

You’re making a video ad to generate leads for a cleaning services company. How should you present the ask for viewers to take action?

Answer:

You’re making a video ad to generate leads for a cleaning services company. How should you present the ask for viewers to take action?

  • Convey multiple messages to resonate with the masses.
  • Humanize the ad with customer testimonials.
  • Introduce the product or problem, then folllow up with a relevant call-to-action.
  • Provide multiple options for how viewers can take action.

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