Question:

Your client is interested in testing six-second bumper ads. What are two tips you can share with them about these ads? (Choose two.)

Answer:

  • Only use your TV ad to make a bumper.
  • Build for large screens.
  • Budget time to establish the ad and stick the landing.
  • Focus on a single, simple purpose.

Other Exam Posts

Which is a key benefit of bumper ads? (2)

They provide highly accurate real-time data. They deliver comparable brand impact to TrueView for advertisers. They can be purchased by CPD or CP.C They’re most successful with computer-based viewers.

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