Question:

You manage Search campaigns for a law firm that services all of California. Why is location insertion a valuable feature to use?

Answer:

You manage Search campaigns for a law firm that services all of California. Why is location insertion a valuable feature to use?

  • It can insert “California” into every headline automatically.
  • It can replace other locations in the campaign’s ad copy to “California.”
  • It can personalize the headline to their audience’s city within California.
  • It can make sure the ad only serves to users in California.

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