Question:

You are designing a mobile web site for a company called PoliticalNews.com. It’ll be the primary showcase of their political news service. The website’s design must include access through mobile devices. To make sure that customers have a good experience with the PoliticalNews.com web site, what should be the primary marketing goal?

Answer:

  • To encourage the user to spend hours browsing products on your site
  • To present your brand as if the customer walked into your store
  • That site users leave positive reviews about products on the site
  • That the customer tells all of their friends about your site

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