Why should your call-to-action contain action-oriented language?


  • Because Jorie said so.
  • A call-to-action should inspire your visitors to take an action.
  • You don’t want a visitor to have to think too hard about what they can expect when clicking a button.
  • B and C

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What is a pop-up form?

A dynamic form that acts as CTA, landing page, and thank you page, all-in-one A bot programmed to chat with prospects conversationally A clickable element

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