- It places the responsibility for improvement on the person being coached.
- It can be implemented without any direct involvement from sales management.
- It gives the management team more control over individual salespeople.
- It simplifies the way salespeople report their progress.
When in the buyer’s journey should you try to connect with a buyer?
During the decision stage, when they are deciding on a specific product or service Before they even begin their buyer’s journey so that you can
