- None of the Above
- Nothing, Ad Manager will automatically know to increase inventory based on what happened last year
- Forecast Adjustments & Historical Basis Rules
- Ad Manager’s forecasting team creates a statistical model that it uploads to all networks globally to adjust for increased Black Friday delivery
- A and C
What would you recommend to a retail publisher who is trying to run a forecast for Black Friday (a day when users buy a lot more goods than usual) in Ad Manager?
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A publisher is trying to keep their users happy while maximizing their revenue. Which of the following does NOT agree with user experience guidelines?
Give users as many options as possible. Focus on your users’ goals. Turn casual visitors into loyal users. Ensure that users know what action to