- The measurement and understanding of how successful a sender is at getting their marketing email into people’s inboxes
- A program to get into people’s inboxes
- The measurement of how successful a sender is at not getting lost in the spam folder
- The measurement and understanding of spam filters
As an inbound professional you might be sending many different types of emails, even one-to-one communication emails. What will you need to send one-to-many emails?
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