- Facebook will serve these ads on Pinterest in addition to Facebook.
- They only serve your ads to a small group of highly qualified people.
- The pre-filled form in Facebook makes it super easy for your audience to convert on—especially on mobile.
- They’re optimized for a desktop audience, which is proven to convert better than mobile users.
What should you do to secure executive buy-in if you’re starting a social media project and don’t have a past campaign to use as a benchmark?
Research the costs of agencies that can do the work. Consider industry research to back up your plan. Position your program as an experiment or