- They always appear first in the search results, above other ads
- They protect your traffic if a competitor bids on your brand keywords
- They see a higher click-through rate than non-brand keywords
- They are significantly less expensive than search ads for other keywords
Question:
What is one benefit of running search ads for brand keywords?
Answer:
Other Exam Posts
Which of the following is NOT an example of paid media?
Guest blog posts Boosted Facebook posts Google Ads Sponsored content