- Their primary goal is to grow social engagement.
- All of their business roles connect to the end user.
- They’re all primarily focused on driving traffic.
- They all work directly with the Google Ads interface.
A horse racing equipment business called SportsJockey feels like some of the pages on their website are weaker than others. The teams at SportsJockey understand that identifying these pages is crucial for conversion rate optimization (CRO). Which of the following actions can help SportsJockey to identify which pages need the most attention with regards to CRO?
Checking the “Landing pages” section in Google Ads Comparing other businesses’ websites against their own Reviewing the website’s funnel or flow Having a designer inspect