How should you begin your sales presentation?


  • With a description of your product’s features and value propositions.
  • With a recap of your previous conversations, to make sure that you and your prospect have a shared understanding of what has previously been discussed.
  • By discussing how your offering will help them achieve the goals they’ve shared with you in previous conversations.
  • By confirming the prospect’s budget and authority.

Other Exam Posts

What is a passive buyer?

A buyer who needs extra encouragement before they commit to buying A lead who has expressed interest in your product but hasn’t committed to a

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