Question:

Elliott is the owner of a user-focused organization called MissionFlow. Elliott wants to encourage cross-functional collaboration between the teams at MissionFlow. Which question is suitable to ask to encourage cross-functional collaboration between MissionFlow’s teams?

Answer:

  • Do the website and app both deliver high-quality user experiences?
  • What percentage of the marketing budget can accurate metrics quantify?
  • Are the teams utilizing the latest features in Google Ads?
  • How many offline interactions does it take to create a conversion?

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