- To give all teams at Jellyish easier access to the test results
- To automatically forward relevant data to the Google Ads account
- To quickly and easily identify problem areas
- To allow site users to see results of the tests
Tramly is a business focused on improving their conversion rate optimization. Tasked with deciding which projects within Tramly are worth testing, Marisa is using the PIE framework to help make that decision. Which of the following questions would fit in with the PIE framework criteria?
Why is one Google Ads campaign performing better than another campaign? Why is the majority of traffic to the site coming from mobile devices? How