- “That’s fine, as long as it helps them do the job they hired our product to do.”
- “That’s a good idea because we can put more pressure on people who have previously bought from us than we can put on prospects.”
- “We shouldn’t do that. Asking customers to buy from us again is a betrayal of their trust.”
- “That’s a bad idea. Those people have already bought from us. We should focus on finding new prospects instead.”
Evaluate this SLA: Marketing will generate 2,000 qualified leads each month, and sales will contact each lead as soon as possible.
This SLA’s requirements focus on the wrong activities. This SLA’s requirements aren’t specific enough. This SLA is missing a requirement. No change needed.
